I doubt Google is building what everyone is thinking they are building. Here's what I'm hearing: don't look for them to build a building. Look for them to build bricks. Once they have a bunch of bricks, then they'll look to put those bricks together in an interesting way.I couldn't agree more. And until now every little brick looks pretty nice !
If you are thinking they are building a building, like a house, then you'll be frustrated with their "strategy." If you are, though, like me, and are watching them build bricks and other construction pieces, then you can really see their strategy (or, lack of strategy) evolve.
Btw, what's up with these pageranks going AWOL ?