About this Website
About the Author…
Bjoern Ognibeni is a freelance consultant for digital marketing and PR, living in Hamburg, Germany. He focuses on projects that help companies to engage in an open dialog with their customers using innovative communication techniques like social media or viral & word-of-mouth marketing.
His professional background includes nearly 10 years as a management consultant for various leading consultancies. At Icon Medialab, for instance, he headed the German activities of Icon Wireless, the company’s international expertise group for the mobile internet. Bjoern holds a Masters Degree in Economics from the University of Goettingen, Germany. During his time there, he was a fellow member of the research group “New Media” at the Institute for Marketing and Commerce.
About this weblog…
Alles gut? is a private weblog and the successor to the Site-9 Weblog, which was active between 2003 and 2006. It covers issues related to the work of its author and reflects on recent trends and developments at the intersection of three main areas:
- Marketing & PR
- Business & Media
- Enabling Technologies
The blog is supposed to be a tool for initiating discussions around these subjects on an international level. So most of its content is written in English. But there are also occasional German postings for things with a more local focus.
