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This is the personal weblog of Björn Ognibeni. I am a consultant for Digital Marketing and PR, living in Hamburg, Germany. At this site, I write about my work, recent trends & developments and other interesting things that come across my desk...

 

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Freitag
04Sep2009

Forrester's Technographics Profile Tool updated with data from 2009

Date04.Sep.2009 | 17:36
Forrester Research's concept of Social Technographics classifies people according to how they use social technologies. The approach is already a few years old, but Forrester now updated their profile tool with research data from 2009...



I am not sure how valid the actual numbers are. But it is probably a good way to compare countries, age groups etc.
AuthorBjoern Ognibeni | CommentPost a Comment |
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