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This is the personal weblog of Björn Ognibeni. I am a consultant for Digital Marketing Communications & Co-Founder of BuzzRank, living in Hamburg, Germany. At this site, I write about my work, recent trends & developments and other interesting things that come across my desk. English / German mix...

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W&V Seminar: Social Media leicht gemacht! 07./08.05.2012 in München.

 

NEXT Berlin 2012
08./09.05.2012 in Berlin.

 

Ro New Media 6.0
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Mittwoch
Apr062005

Viral Advertising in 2005 - Top 7 Tactics, How-Tos, and Measurement Data

Date06.Apr.2005 | 17:43
MarketingSherpa has released part one of a very interesting report on viral advertising in 2005:
Summary: Viral ads are super cool right now -- but do they really work? In Part I of MarketingSherpa's Special, you'll discover:
-> Top 7 viral ad tactics how-tos
-> What's *not* a viral ad (and what is)
-> How to measure viral campaigns
Includes exclusive data from 2,431 marketers and viral ad agencies
Part two will contain "a big dose of inspirational creative samples and stories of campaigns that worked".

Thanks Justin for the pointer !
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